Reggae – from Jamaica to the World | Vietnam
Reggae brings meaningful message through songs to the world
Reggae brings meaningful message through songs to the world
The poster takes Bob Marley as the prototype, and creates a warrior image holding hammered string instrument and gramophone record. In my opinion, Bob Marley is not only the father of reggae music, but also a civilian music fighter with the spirit of independence and freedom.
Over a powerful chromatic background with an African/dreadlock connotation, are drawn 3 signs: The crown represents the yellow, the African wealth, and the relation with Ethiopia and its beliefs. The heart represents the red, the blood, the love, the feeling, and the kindness. The marihuana leave represents the green, the nature, the rites, the reflexive character, and the spirituality.
Reggae music means excitement, joy and energy. This poster is a world of colors combined with yellow, red and green. Yellow is more for the world to hope for peace and beauty. And that lion that symbolizes reggae music that is lovely.
«Let’s live in peace, throw weapons away, there is enough violence»— It is the message of Jamaica to the world. Reggae music is not only for fun. Reggae is lifestyle, which describe the point of view to our life: try to be happy no matter how, be patient, be opened to other people. We live for this unique world, not for destroying it.
The brief asked for a poster design exploring how reggae and other Jamaican music impacted the world, and how it incited social and political change. Historically, reggae encompasses a notion of non-aggressive rebellion. Social and political injustices were called out and those being discriminated against could rally behind the music.
The poster employs a neo-expressionistic art style which captures the raw emotion of reggae, as well as the inherent authenticity. Neo expressionism also has a history of portraying themes of anti-establishment and protest. The loose depiction of Bob Marley acts as a figurehead for all of reggae. Marley was one of the most powerful individuals in the reggae scene, and played a part in bringing reggae and it’s message to the world. “Love and prosperity” was the phrase he used when uniting the two opposing UK political party leaders onstage. This is the truest example of reggae’s message and it’s power. Uniting people despite their differences. One love.